The retail sector in the Middle East and North Africa (MENA) is experiencing explosive growth. The region’s e-commerce market is set to reach nearly $50
Google announced a new version of Search Ads 360 (SA360) in February 2022, and have recently provided more insights on the upgraded version. Google has
As Ramadan comes to a close, we reflect on this year’s insights and main takeaways. We’ve seen significant growth in online marketing in the Middle
From changing lifestyle habits to gifting trends, Ramadan brings significant changes in the day-to-day life of consumers, hence, their shopping behavior change, too. While the
The latest Google product review update is designed to improve the search engine’s ability to identify and rank product review content. Google wants to ensure
Valentine’s Day is a highly competitive time of year for some brands. Many turn to pay-per-click (PPC) advertising and search engine optimization (SEO) strategies to
Published ‘as is’ from a Press Release. October 18th, 2020 Google released a new study conducted by Ipsos that highlights key shopping habits of consumers
Producing meaningful marketing during Ramadan creates lasting connections. In the latest Insights and recommendation guide from Meta, they study how those who observe Ramadan uphold
Producing meaningful marketing during Ramadan creates lasting connections. In the latest Insights and recommendation guide from Facebook, they study how those who observe Ramadan uphold
Ramadan is celebrated by so many people around the world, with the shift of new consumer behavior during the fasting month we, as marketers, require
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