1
Feb

3 Essential TikTok Tips For Ramadan 2024

As we usher in the holy month of Ramadan, Tiktok released a Ramadan playbook on how to maximize your success for the 2024 Ramadan season and opportunities you can unlock during the season. Packed with strategies and insights, this playbook serves as a guide to help creators and brands maximize their success during the season and unlock unique opportunities.  In …

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21
Sep

WhatsApp Channels: Does Your Business Need To Be On Channels?

WhatsApp Channels has begun rolling out globally. Soon. you’ll be able to follow brands such as Netflix or figures like Mark Zuckerberg. According to Statista, Whatsapp has approximately 2.7 billion unique active users worldwide. It may be early to think of creating a WhatsApp channel for your business, or possibly, your business model may not benefit from having one to …

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18
Aug

Twitter Rebranding: When To Update Brand Assets to X?

With various Twitter variations being introduced after Musk’s takeover, like BlueSky, Mastodon, Threads, and Clubhouse, Twitter itself has now rebranded to X.  With so many changes and rivals trying to come into the space in the span of this year, the rebranding announcement came as a surprise, the iconic blue bird logo is no more. Although many question the decision …

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22
May

Unlock The Power Of PPC: 10 Ways To Promote A New FMCG Product In The UAE

With a population of over 10 million people, the UAE offers a lucrative market for FMCG companies looking to expand their reach. To successfully promote a new FMCG product in the UAE, brands need to adopt effective marketing strategies.

Unlock the Power of PPC with these 10 essential ways to promote a new FMCG product in the UAE.

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1
May

3 Powerful Ways to Use Paid Advertising To Promote Your YouTube Channel

YouTube is a powerful platform for sharing your content with a vast audience. With over 2.5 billion active users worldwide, it’s no surprise that many creators are turning to paid advertising to promote their YouTube channels. Paid advertising on YouTube can help you reach your target audience, boost your views, and grow your subscriber base. In this blog post, we’ll …

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29
Apr

Twitter Alternative Bluesky Social Now Available In Closed Beta

Former Twitter CEO, Jack Dorsey launched a new social platform project called Bluesky Social, which is a decentralized Twitter clone focused on creating an optimized version of Twitter.  Bluesky is still operating on an invite-only basis at this stage, but you can go ahead and sign up on the waiting list here.   According to Data.ai, the Bluesky app is …

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19
Apr

Ramadan Digital Marketing Insights 2023

As Ramadan comes to a close, we reflect on this year’s insights and main takeaways.  We’ve seen significant growth in online marketing in the Middle East and North Africa (MENA) region, with over 175 million internet users as reported by Hootsuite, which represents over 58% of the population. This presents an enormous opportunity for businesses to leverage digital marketing to …

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23
Mar

Meta 2023 Ramadan Insights

This Ramadan season, engage and inspire your customers by discovering Ramadan marketing insights, tools, and training for your business from Meta For Business. Ramadan is a global moment observed by almost two billion people. For businesses, it offers a unique time to connect and resonate with engaged audiences. Meta created a guide to help grow your business with Meta technologies …

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7
Mar

9 Off-Page SEO Tips To Boost Your Online Presence

Off-page SEO, also known as external SEO, refers to the optimization of your brand’s online presence beyond your website. The goal of off-page SEO is to improve your brand’s visibility, credibility, and authority in the eyes of search engines and your target audience. In this blog. we’ll cover 9 off-page SEO tips that can help boost your brand’s online presence. …

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