As we usher in the holy month of Ramadan, Tiktok released a Ramadan playbook on how to maximize your success for the 2024 Ramadan season and opportunities you can unlock during the season. Packed with strategies and insights, this playbook serves as a guide to help creators and brands maximize their success during the season and unlock unique opportunities. In …Read More
WhatsApp Channels has begun rolling out globally. Soon. you’ll be able to follow brands such as Netflix or figures like Mark Zuckerberg. According to Statista, Whatsapp has approximately 2.7 billion unique active users worldwide. It may be early to think of creating a WhatsApp channel for your business, or possibly, your business model may not benefit from having one to …Read More
With various Twitter variations being introduced after Musk’s takeover, like BlueSky, Mastodon, Threads, and Clubhouse, Twitter itself has now rebranded to X. With so many changes and rivals trying to come into the space in the span of this year, the rebranding announcement came as a surprise, the iconic blue bird logo is no more. Although many question the decision …Read More
What is it? Threads is a short-text social media platform that is a rival to Twitter. Basically, a Twitter, made by Instagram, made by Meta – but without the search and hashtag features (For now). Posts can be up to 500 characters long and include links, photos, and videos up to 5 minutes in length. Why you should be on …Read More
With a population of over 10 million people, the UAE offers a lucrative market for FMCG companies looking to expand their reach. To successfully promote a new FMCG product in the UAE, brands need to adopt effective marketing strategies.
Unlock the Power of PPC with these 10 essential ways to promote a new FMCG product in the UAE.
YouTube is a powerful platform for sharing your content with a vast audience. With over 2.5 billion active users worldwide, it’s no surprise that many creators are turning to paid advertising to promote their YouTube channels. Paid advertising on YouTube can help you reach your target audience, boost your views, and grow your subscriber base. In this blog post, we’ll …Read More
Former Twitter CEO, Jack Dorsey launched a new social platform project called Bluesky Social, which is a decentralized Twitter clone focused on creating an optimized version of Twitter. Bluesky is still operating on an invite-only basis at this stage, but you can go ahead and sign up on the waiting list here. According to Data.ai, the Bluesky app is …Read More
As Ramadan comes to a close, we reflect on this year’s insights and main takeaways. We’ve seen significant growth in online marketing in the Middle East and North Africa (MENA) region, with over 175 million internet users as reported by Hootsuite, which represents over 58% of the population. This presents an enormous opportunity for businesses to leverage digital marketing to …Read More
This Ramadan season, engage and inspire your customers by discovering Ramadan marketing insights, tools, and training for your business from Meta For Business. Ramadan is a global moment observed by almost two billion people. For businesses, it offers a unique time to connect and resonate with engaged audiences. Meta created a guide to help grow your business with Meta technologies …Read More
Off-page SEO, also known as external SEO, refers to the optimization of your brand’s online presence beyond your website. The goal of off-page SEO is to improve your brand’s visibility, credibility, and authority in the eyes of search engines and your target audience. In this blog. we’ll cover 9 off-page SEO tips that can help boost your brand’s online presence. …Read More