21
Oct
copywriter typing on laptop (1)

7 Copywriting Mistakes to Avoid When Creating Content for Your Website

High-quality content is your website’s most valuable asset. It turns your website into a resource that other people want to use, resulting in higher traffic. And as your website becomes more popular, search engines will take notice by ranking it higher in the search results. When writing articles, blog posts and other forms of content for your website, though, you …

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15
Oct
laptop showing emails

How to Make Squeeze Pages That Double Your Opt-ins

The sole purpose of a squeeze page is to encourage your site’s visitors to give you their contact information. Not having a page that capitalizes on your site’s traffic means losing out on a ton of potential sales and new business. When employed correctly, squeeze pages work as great lead qualifiers, and they can also help you segment your target …

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9
Oct
Google Analytics Discussion

Using Google Analytics To Double Your Website Traffic

Google Analytics has become the go-to tool for many SEO strategists and web developers because it has consistently outdone itself as a solid traffic and analytics tool — and it’s only getting better. Analytics are essential to any business and understanding how visitors are engaging with your website and what content resonates the most can be paramount to spending your …

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8
Oct
jumeirah zabeel house hotel

Sandstorm Adds Jumeirah’s Zabeel House to Roster of Clients

We’re excited to announce that we have added Jumeirah’s Zabeel House to our growing client list. Zabeel House is an eclectic collection of hotels born in Dubai. High on design and low on complexity, for travellers that want a link to the most interesting neighbourhoods in the most vibrant cities. A feet up, hair down, sleep in or step out experience, …

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5
Oct

Port De La Mer Joins Sandstorm Client Roster

We are excited to have added Port De La Mer by Meraas to our roster of clients. The freehold community with Mediterranean design elements, named Port de La Mer, will include a 192-berth superyacht marina and one- to four-bed apartments with sea views. Other aspects of the project in La Mer’s North Peninsula include shops, restaurants, piazzas, four- and five-star …

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4
Oct
local advertising

4 Ways to Use Locations To Increase Campaign Ad Performance

Personalizing ad campaigns via geo-targeting can have dramatic effects on sales conversions and brand awareness. The potential to optimize your campaigns and digital strategy can not only save you money in outreach efforts, but it can also help you to zero in on the best content for your global audiences. In this article, we’ll discuss various ways that companies use …

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1
Oct
man optimizing website (1)

E-commerce Smartcuts: 4 Tactics for Amazing Conversion Rates

It’s the goal of every business owner to get the most out of their e-commerce store regarding traffic and sales conversions. Businesses allocate thousands of dollars and hundreds of man-hours to testing, monitoring, and creating new content. However, these aren’t the only activities that you can perform to increase your conversions. Below are a few technical tweaks that you can …

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26
Sep

4 Steps to Improve Your Website’s Shopping Cart for Better Conversions

Online shopping has become a major force in today’s world of commerce. More and more, people are turning to online stores for their shopping needs. As a result, many customers are now looking for the simplest, cleanest shopping experience. Customers want the ability to make their purchase, and get back to their busy lives. Unfortunately, poor website shopping cart design …

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20
Sep

Sandstorm Adds Ferarri Watches to Roster of PPC Clients

Some end of week great news: We’re proud to have included the Ferarribrand of watches under Sandstorm’s PPC Advertising mandate in the #UAE. In the market for a new watch? Buy one today from our client Rivoli Group’s online shop today: https://rivolishop.com/search?text=ferrari Stay tuned for more amazing new business wins to be announced soon…

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17
Sep
sales funnel

4 Ways To Draw In Audiences For High Sales Funnels Conversions

Sales funnels, defined as the routes that your prospective customers take to become buyers, begin with any promotional content for your product or service and function as a pipeline to ultimately lead the prospect to purchase. The best sales funnels have high conversion rates, which means that they continuously keep the prospects engaged, so as not to lose them during …

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