The latest Google product review update is designed to improve the search engine’s ability to identify and rank product review content. Google wants to ensure that people see product reviews that share in-depth research, rather than thin content. The product reviews update was released on 21st February 2023. This update applies to the following languages globally: English, Spanish, German, French, …
Read MoreGoogle’s algorithm for ranking websites is constantly evolving, and as such, so too must our approach to search engine optimization (SEO). Google recently released a set of guidelines for link building and best practices that SEO experts should keep in mind when creating and managing links to their sites. In 2022, Google said external links will be less important as …
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3 Key SEO Takeaways From The Yandex Leak
You might ask, It’s not Google, why bother? Yandex is a Russian search engine. It’s still a significant player in the search engine market, but it is certainly not as dominant as Google. Google is the world’s largest search engine and has a global market share of over 90%, while Yandex is primarily focused on the Russian market and has …
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Does Incorrect HTML Placement Code Affect Your SEO?
According to Google’s John Mueller, the placement of HTML can significantly affect your ranking. He suggests, placing JavaScript code below the HTML header tag to ensure crawlers can fully understand your website. A Reddit user asked whether an HTML code placement can affect SEO, Mueller responds, and shares his advice in a Reddit thread: So, we know that HTML code …
Read MoreOnce again, Google is upgrading its spam detection system, through SpamBrain, an AI-based prevention system. Google adds “ Today, we’re leveraging the power of SpamBrain to neutralize the impact of unnatural links on search results.” The spam update which started on December 14, 2022, is expected to take two weeks to roll out. The previous spam update before this was …
Read MoreIn October 2022, Google confirmed a spam algorithm update rollout. Google has a strict definition of what it considers spam, which mainly includes low-quality sites that trick users into providing personal information or installing malware. Sites that see a change after a spam update should review Google’s spam policies to ensure they comply with them. Sites that violate these guidelines …
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Recap of Google’s Search On 2022 
Some very exciting new search features were introduced at Google’s Search On 2022. The event included a range of Google Search experts discussing the latest features and tools that make search more natural and intuitive to find what you’re looking for. Google’s mission is to “Organize the world’s information and make it universally accessible and useful.” It’s transforming search from …
Read MoreFour months after the May 2022 Core Update, Google releases the September 2022 Broad Core Update, the second update of 2022, it will take about two weeks to roll out. Since it just went live, we can’t tell immediately if it’s a significant update. Although it comes days after the helpful content update, Google hinted that they are not related. …
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Google’s Helpful Content Update: What You Need To Know
Google started rolling out the new site-wide helpful content update On August 25th to ensure user-friendly content is the priority and not written solely for search engine ranking. This roll-out could take several weeks to complete. The ultimate objective of this update is to ensure users find high-quality content, aiming to encourage content that feels authentic and useful in search. …
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3 ways to Optimize Title Tags
This episode of the DigiFiles discusses 3 ways to Optimize your Title Tags to rank #1 on Search Engines. What is a Title Tag? Simply, they are HTML element in the code of your website that tell Google what your website is about. The green highlights in the image below are examples of Title Tags. Why are Title Tags Important? …
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