18
Aug

Twitter Rebranding: When To Update Brand Assets to X?

With various Twitter variations being introduced after Musk’s takeover, like BlueSky, Mastodon, Threads, and Clubhouse, Twitter itself has now rebranded to X.  With so many changes and rivals trying to come into the space in the span of this year, the rebranding announcement came as a surprise, the iconic blue bird logo is no more. Although many question the decision …

Read More
16
Aug

Google Restricts How-To & FAQ Rich Results

Earlier this week, Google announced changes to HowTo and FAQ-rich results in order to provide a cleaner and more consistent search experience.  The changes are mainly in how types of rich results are shown in Google’s search results. They will reduce the visibility of FAQ-rich results, and limit How-To rich results to desktop devices.  The changes will primarily affect the …

Read More
10
Aug

New Feature Added To Our All-In-One SEO Platform

We just added a new feature to our All-in-one SEO easy-to-use platform with a set of 23 effective online SEO tools which all our clients have access to.  The new tool is a content assistant, ideas basket tool that shows the 10 used keywords and frequently used words data added.  Using the latest Ideas Basket report, you have the opportunity …

Read More
3
Aug

Google’s New Policy On AI-Generated Content

On Aug 28, 2023, Google’s Product Ratings policies will be updated.  Google’s announcement comes with a new policy on ai-generated content. The  latest announcement comes from their blog Policy update: Product Rating policies, Google’s new policy on automated content states: We don’t allow reviews that are primarily generated by an automated program or artificial intelligence application. If you have identified …

Read More
27
Jul

Augmented & Virtual Reality: What Is It & How Can It Be Useful To A Marketing Strategy?

Augmented and Virtual reality despite being relatively new concepts are rapidly growing in popularity across marketing campaigns. According to Statista By 2024 there will be an estimated 1.7 billion mobile augmented reality (AR) user devices worldwide, a rise of 1.5 billion from the 200 million seen in 2015. What is the difference between AR and VR?  Virtual reality is a …

Read More
18
Jul

MEET BARD IN ARABIC

Bard can now respond in over 40 languages including Arabic.  As of today, it is possible to collaborate with Bard in Arabic.  Bard is powered by PaLM2 which has a multilingual understanding of information, and get this, it can understand questions in over 16 Arabic dialects including Egyptian colloquial Arabic and Saudi colloquial Arabic, and share responses in Modern Standard …

Read More
12
Jul

8 PRIME DAY MUST-HAVE GADGETS FOR DIGITAL MARKETERS

To stay ahead of the competition, digital marketers need to leverage the latest tools and gadgets that can enhance their productivity and efficiency. Prime Day, the annual shopping event on Amazon, presents an excellent opportunity for digital marketers to grab some must-have gadgets at discounted prices. From noise-canceling headphones to portable chargers, we’ve got you covered. Here is a selection …

Read More
10
Jul

Sandstorm Digital Announces New Client Win: KRISPR

KRISPR has selected Sandstorm Digital to be its Digital Marketing Partner in the region.  We are thrilled to announce the addition of KRISPR to our client portfolio.  KRISPR shares our vision for innovation, growth, and excellence. KRISPR’s dedication to changing food commerce – from production to consumption by transforming agriculture, bringing together the best elements of science and technology to …

Read More
4
Jul

Step-by-Step Guide: SEO Keyword Research 

Any brand wanting to share a topic relevant to their product/service through digital content needs the right Search Engine Optimization (SEO) tools, otherwise, they’d be unable to reach a larger audience.  While generating high-quality content is essential for creating content for a digital platform, optimizing it with SEO keywords will help you expand your visibility. So, how do you do …

Read More

Contact Us