Personalizing ad campaigns via geo-targeting can have dramatic effects on sales conversions and brand awareness. The potential to optimize your campaigns and digital strategy can not only save you money in outreach efforts, but it can also help you to zero in on the best content for your global audiences. In this article, we’ll discuss various ways that companies use …
Read MoreE-commerce Smartcuts: 4 Tactics for Amazing Conversion Rates
It’s the goal of every business owner to get the most out of their e-commerce store regarding traffic and sales conversions. Businesses allocate thousands of dollars and hundreds of man-hours to testing, monitoring, and creating new content. However, these aren’t the only activities that you can perform to increase your conversions. Below are a few technical tweaks that you can …
Read More4 Steps to Improve Your Website’s Shopping Cart for Better Conversions
Online shopping has become a major force in today’s world of commerce. More and more, people are turning to online stores for their shopping needs. As a result, many customers are now looking for the simplest, cleanest shopping experience. Customers want the ability to make their purchase, and get back to their busy lives. Unfortunately, poor website shopping cart design …
Read MoreSome end of week great news: We’re proud to have included the Ferarribrand of watches under Sandstorm’s PPC Advertising mandate in the #UAE. In the market for a new watch? Buy one today from our client Rivoli Group’s online shop today: https://rivolishop.com/search?text=ferrari Stay tuned for more amazing new business wins to be announced soon…
Read MoreSales funnels, defined as the routes that your prospective customers take to become buyers, begin with any promotional content for your product or service and function as a pipeline to ultimately lead the prospect to purchase. The best sales funnels have high conversion rates, which means that they continuously keep the prospects engaged, so as not to lose them during …
Read MoreEarlier this year we took a strategic decision for Sandstorm to move away from only offering digital marketing solutions and into complete end to end (on and off line) advertising solutions in the UAE, and eventually throughout the MENA region. In line with this move, we’re excited to announce our successful acquisition of the premium domain http://sandstorm.ae. More …
Read More10 Tips to Optimize Your PPC Landing Page for a Higher Conversion Rate
Whether you advertise on Google Ads, Bing Ads, Facebook Ads or any other pay-per-click (PPC) marketplace, you should optimize your landing page for conversions. By increasing your conversion rate, you’ll achieve a higher earnings per click (EPC), thereby making your PPC campaigns more profitable. 1) Add and Optimize CTA Every PPC landing page should have a clear, clickable call to …
Read MoreAfter major new business wins, we’re proud to announce that we have ramped up our social media advertising offering with 2 key new hires who will officially start on September 1st, 2018 Daria Biriukova – will be managing the search and social campaigns across our key clients Ali Ghaznawi – will take on responsibilities for graphic & web/app design across …
Read More3 Ways to Significantly Increase the Effectiveness of Your Call-to-Action Efforts
Are you attempting to use online advertising but having little success? Or are you using content marketing to build a connection with consumers, yet finding your click-through rates are dismal and disappointing? The problem might not be with what you are saying in your CTAs (call-to-action), but with how you are saying it. If you want help improving your CTAs …
Read MoreSelling online involves more than just purchasing a domain, finding a few products, and tossing up an e-commerce site. Creating a successful online store involves careful planning and the development of a seamless navigation process which makes it easy for customers to follow through with purchasing from you. In addition to this, it’s also important to establish trust and offer …
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