Google has started rolling out the June 2026 spam update. The release confirms the update applies globally and to every language. If your traffic or rankings move over the next
It is often that “geo-fencing” and “geo-targeting” get used as if they meant the same thing in our meeting with prospect clients. They sound similar, they both rely on location
If you manage a Google Business Profile, something quietly significant happened this month. Google connected Gemini directly to GBP, turning what was a fairly static listing management tool into a
If you manage Google Ads, this week brought three updates worth paying attention to. Google Ads Liaison Ginny Marvin announced the changes on LinkedIn, covering Smart Bidding Exploration, a new
On mobile devices, 77% of search queries now end without a single click to an external website. That number gets worse when your pages are not even indexed. Crawl budget
For the last two years, the conversation around AI visibility has been a discovery problem. Brands wanted to show up in ChatGPT responses, get cited in Perplexity, and appear in
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