The amount of data available to online businesses is staggering. In past eras, uncovering the thoughts, feelings, and grievances of leads and customers was a
It can be hard for businesses or brands to build a personal relationship with an audience, because relationships usually happen between people, and businesses or
According to the 2014 report, “Digital Trends Briefing”, 36% of B2C and B2B marketers listed content marketing as one of their top five priorities. With
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