Google’s algorithm for ranking websites is constantly evolving, and as such, so too must our approach to search engine optimization (SEO). Google recently released a
In October 2022, Google confirmed a spam algorithm update rollout. Google has a strict definition of what it considers spam, which mainly includes low-quality sites
![[SEO] Product Reviews Algo - Pro & Cons Schema (1)](https://sandstormdigital.com/wp-content/uploads/2022/08/SEO-Product-Reviews-Algo-Pro-Cons-Schema-1.png)
Following to our previous post on Product reviews SEO best practices, Google announced that it now picks up Pros and Cons structured data to display
Content benchmarking plays a critical role in any effective content marketing strategy. The benchmarking process is, by definition, a simple one. It’s a methodology centered
In total, there are as many as 1 trillion searches among search engines online each and every month of the year. Interestingly, research shows that
One of Google’s most recent search updates has brought with it the BERT algorithm, which is designed to improve Google’s understanding of user intent behind
Usability and user experience is some technical jargon from the online world that confuses a lot of people. Sometimes even UX designers in the field
The world of chatbots has changed enormously since the early days. If you were a college student in the 1970s and 1980s, you may remember
Businesses in the B2C space are spoiled for choice when looking for an easy, off-the-shelf e-commerce package to power their online presence. However, those working
As far as search engine optimization is concerned, people often place their content randomly within a website or blog, but this mistake will reduce the
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