Google Chrome has introduced WebMCP, short for Web Model Context Protocol, and it signals a meaningful shift in how AI agents interact with websites. If
Link building is not dead. It is just growing up. For years, the goal was simple. Get links. Get rankings. Move on. But the rise
Google closed out the year with the release of its December 2025 Core Update, officially rolling out on December 11. As the third core update
Recent Google API leaks have given the SEO community a rare glimpse into how search might actually measure a site’s expertise. According to SEO researcher
What does First-, second-, and third-party data actually mean, and how do they impact your marketing strategy? Let’s break it down in a way that
As artificial intelligence continues to reshape the digital landscape, schema and knowledge graphs are no longer optional tools—they’re essential. Brands that prioritize building robust schema
Google announced the release of its latest core update which could take up to a month to rollout fully, “We continue our work to improve
Google Search is rolling back its continuous scroll user interface and reintroducing the legacy pagination bar. As of June 25th, 2024, Google stopped offering continuous
We get asked this question a lot. The simple answer is to always optimize your site for people and not search engines. Google has made
In the latest episode of #AskGooglebot, a small business asks what to do with their old site after they launch a new one. John Mueller
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