
Mastering 1st, 2nd, and 3rd Party Data
What does First-, second-, and third-party data actually mean, and how do they impact your marketing strategy? Let’s break it down in a way that
What does First-, second-, and third-party data actually mean, and how do they impact your marketing strategy? Let’s break it down in a way that
As artificial intelligence continues to reshape the digital landscape, schema and knowledge graphs are no longer optional tools—they’re essential. Brands that prioritize building robust schema
Google announced the release of its latest core update which could take up to a month to rollout fully, “We continue our work to improve
Google Search is rolling back its continuous scroll user interface and reintroducing the legacy pagination bar. As of June 25th, 2024, Google stopped offering continuous
We get asked this question a lot. The simple answer is to always optimize your site for people and not search engines. Google has made
In the latest episode of #AskGooglebot, a small business asks what to do with their old site after they launch a new one. John Mueller
On Aug 28, 2023, Google’s Product Ratings policies will be updated. Google’s announcement comes with a new policy on ai-generated content. The latest announcement comes
That’s a wrap for Google I/O 2023. For marketers, the main focus was AI-driven upgrades to Search. With new generative AI capabilities in Search, Google
From changing lifestyle habits to gifting trends, Ramadan brings significant changes in the day-to-day life of consumers, hence, their shopping behavior change, too. While the
Google’s algorithm for ranking websites is constantly evolving, and as such, so too must our approach to search engine optimization (SEO). Google recently released a
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