A strong presence on search is key for your brand’s online success with approx. 5 billion daily searches on Google alone you want your brand to stand out in keyword searches relevant to your service/product. People have become more reliant on the internet since the beginning of the COVID-19 pandemic. Close to 50% increase in data usage has been reported. …
Read MoreLabor Day Weekend Blog Series: How to Shift Your Content marketing Strategy for Labor Day & Beyond
Grow your online business by standing out with content that speaks to your audience. A user-centric approach is key to a successful campaign. Here are a few things to think about while creating content. Monitor Trends It is a unique global crisis that includes pandemic and a recession that is why you have to revisit your users persona and behaviours. …
Read MoreLabor Day Weekend Blog Series: Online Success for Every Business
Labour day looks a bit different this year. It’s a bittersweet day with unemployment on the rise and businesses closing down, however, it’s important to celebrate the contributions of workers who have lost loved ones, have lost jobs and many who were deemed essential have had to keep working – at great risk to themselves and to their families. We …
Read MoreWe are thrilled to announce that our mandate with FAB has been expanded to include the SEO and ASO of their Payit Digital Wallet brand. Payit is one of the UAE’s premiere cash replacement service offered by First Abu Dhabi Bank, the UAE’s largest bank. payit aims to eliminate cash and change the way you pay in the UAE. It’s a …
Read MoreWe are thrilled to announce the addition of Enaya Mall to our roster of clients (Paid Media Advertising & Analytics) Enaya Mall was launched in May 2019 offering products to fulfil the needs of baby, woman, and man from healthcare to beauty products and more. Through a wide range of categories comprising Baby care, Health care, Oral care, Mother care, …
Read MoreOn May 4th Google announced a core algo update code named May2020 (not original we know). In a nutshell … the algorithm was big and took about two weeks to completely roll out. According to Google “there’s nothing in a core update that targets specific pages or sites”. Instead, the changes are about improving how our systems assess content overall. …
Read MoreWe’re honoured to announce that we have donated AED 20,000 to the COVID19 Patient Relief Fund. This donation comes in the form of an advertising budget for the amount $5,000 that we will be managing for free on behalf of our client Al Jalila Foundation. Follow our lead and donate now… This #Ramadan, give the gift of hope to patients affected …
Read MoreThere is huge excitement around big data, and most organizations have either deployed or are thinking of deploying Hadoop services to grow and manage it. Data lakes are growing exponentially, and it is now emerging that storing data is much easier than deriving meaningful insights from it. Experts believe that over 90% of business data is unusable in decision making. …
Read MoreDuplicate content is a common problem encountered by webmasters. When you publish a piece of content on your website, it may appear on multiple URLs. Duplicate content such as this creates confusion in search engines’ algorithms while subsequently harming your website’s rankings. Search engines won’t rank multiple URLs featuring the same content. When they encounter duplicate content, they’ll pick a …
Read MoreDuring this time of uncertainty, there is one thing we always knew we can rely on; a team that is united around one goal… the uninterrupted and enthusiastic servicing of all our clients across the globe. This is why we have reciprocated by guaranteeing job security and salary rate maintenance during this unprecedented time. Team Sandstorm… you truly rock! Contact …
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