Omar Kattan

Omar Kattan

Omar is Managing Director & CSO at Sandstorm Digital FZE.

Omar has over 20 years experience in corporate and branding strategy, marketing communications and advertising, spanning two regions; MENA and Europe.

The first 10 years of his career were spent in the Middle East/North Africa working on brand communication strategies and launch campaigns for some of the world’s largest brand owners including Nestle, L’Oreal and Philip Morris.

In 2002 Omar moved to the UK and for the last 10 years his focus switched to digital marketing and advertising.

Omar spent the last 7 years working in large media agency environments setting up and managing the SEO and Inbound Marketing departments for both Aegis’ Diffiniti (now iProspect) and WPP’s MediaCom.

During that time Omar’s been fortunate to work with more awesome brands including Dell, Sainsbury’s, IKEA, Shell, Deutsche Bank and VW.

Until recently, Omar was part of the management team heading up MediaCom Beyond Advertising (MBA), the content marketing division of the UK’s largest media planning and buying agency.

Recent Blog Posts by Omar

News on Digital Devices0

12 Tips to Getting the Most Out of Your Email Newsletter

  One of the most effective forms of email marketing is the newsletter. It's a way of providing
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Google Twitter Deal0

Twitter Google Deal: What Businesses Need to Know

  If you're a business owner, it's important to understand the changes coming to Twitter, as we
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Business Man with Apps and Mobile6

Mobile App Store Optimization: A Guide to Better Ranking

  Mobile apps are changing the way UAE does business online. More users continue to gravitate t
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Remarketing Screens1

A Beginner’s Guide to Remarketing

If you have spent even a little time online, there have probably been times when you thought you wer
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Conversion Optimization Through Google Analytics

Google Analytics provides a wealth of data for those looking to optimize their conversion, whether a
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Review: Periscope vs Meerkat – The Battle for Live Streaming

In a world of smart devices, the applications you use define your experience. Users are constantly o
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people pyramid0

Leveraging Influencers to Close More Sales

  Decision makers often rely on the advice of trusted associates to make important purchasing d
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Five Common Content Marketing Mistakes

Nearly every content marketer has experienced this frustration: You've planned your strategy, done a
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Workshop: SEO 101 – Digital News Publishing Sector

One of the important hubs for the news publishing sector in the Middle East and Gulf region is Dubai
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Happy New Year – Bring on 2015!

As we bid farewell to 2014, and reflecting back on the past 12 months, I have to say, it's been an a
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