5
Jul

New Client Win: Sandstorm Appointed PPC Agency for FedEx Gulf

We are thrilled to have been appointed by FedEX Gulf as their official PPC agency and as part of a broader media pitch.  The engagement kicks off later this month. Sandstorm Digital is one of the region’s leading PPC agencies with Google Partner certification and a roster of high profile clients spanning multiple niches in the UAE, greater Gulf, Mid …

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30
Jun

6 Tips For Optimized ROI-Focused Native Ad Campaigns

The best businesses need a strong marketing campaign, and simply running some native ads isn’t enough in the quickly expanding digital marketplace. While marketing strategies have evolved significantly over the past decade, native advertisements have continued to grow in influence to account for a significant portion of impressions throughout the web. Their popularity comes from often reporting a higher ROI …

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20
Jun

New Client Win – Sandstorm Signs Region’s Leading Payment Gateway

We’re thrilled to announce that we’ve been appointed by Telr.com, the region’s premier payment gateway as their SEO agency of choice. The engagement kicks off July 1st. The choice of Sandstorm as SEO partner was based on the good reputation and great results we’ve achieved for our clients in the financial products and services niche. Telr launched in India in …

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14
Jun
woman-vlogger

YouTube’s New Advertising Policy: What it Means for Brands & Content Creators

YouTube has grown up a lot since the video hosting platform was first launched in 2005. Its high-quality streaming and intuitive interface helped it grow much faster than rivals such as DailyMotion and Vimeo. With Google’s purchase of the site in 2006, YouTube firmly established itself as the dominant force in online video. A whole world-spanning culture has sprung up …

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11
Jun
man relaxing - ppc savings

5 Simple Ways to Reduce Cost of Your Pay-Per-Click Advertising

Pay-per-click (PPC) advertising is one of the most effective strategies for marketing businesses, building brands and promoting products. However, the cost of PPC campaigns can quickly mount up, leaving some businesses with huge advertising costs that can eat up the revenue earned from the campaign. Finding simple ways to reduce the cost of your pay-per-click advertising is crucial to its …

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5
Jun
woman browsing laptop

5 Essential Elements for Creating Scannable Content

Internet users are bombarded with information, articles, blog posts and marketing material on a daily basis. This information overload has led most internet users to learn how to scan content quickly, before deciding whether or not to read the full text, as this enables them to determine how useful the information will be. Creating content that can be easily scanned …

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