UAE National Day [Also dubbed Spirit of the Union] is a few days away. It’s regarded as one of the most important UAE holidays when the 7 Emirates united with grand celebrations happening across the country. 5 important factors to consider when sending out your well wishes to your Emirati followers: 1. Content Visual Your visual content should have a …
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Our team rounded up 9 Must-have gadgets for any on-the-go digital marketer, influencer or Social Media Manager. Your phone is of course the number item you should invest in and then comes the accessories. here are some of our picks to help you up your game. 1. High Quality noise cancellation headphones for when you are travelling or in a …
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One of Google’s most recent search updates has brought with it the BERT algorithm, which is designed to improve Google’s understanding of user intent behind each search, subsequently providing more relevant results for users. According to Google, BERT will affect up to 10 percent of searches and will have an impact on certain brands’ visibility in search engines and traffic …
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Search queries containing the phrase “near me” are becoming more common on Google. According to the Mountain View company’s Think With Insights department, the number of “near me” searches performed by users has increased by 500 percent from 2016 to 2018. If your business operates out of a brick-and-mortar store or location, you should take advantage of this trend by …
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DigiMarCon Middle East 2019 took place on October 22nd to 23rd, 2019 at the Hyatt Regency in Dubai, UAE. Sessions focused on building traffic, expanding brand awareness, improving customer service, and gaining insight into today’s latest digital tools. Our CSO Omar Kattan, SEO thought leader, provided a Master class on SEO and specifically how user-centricity is the key to success. …
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What Is Bluetooth Marketing? Bluetooth marketing is one of the least understood but most powerful marketing tools available to any twenty-first-century enterprise. The business world is more competitive than ever, and getting your message heard over the noise of the competition needs you to take advantage of every available technology. Done well, Bluetooth marketing can get your business’s UVP (unique …
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FOR IMMEDIATE RELEASE Reston, Va., October 1st, 2019 – Sandstorm Digital LLC, a leading global performance marketing agency, announces today that it will expand its operations to serve the US market, headquartered in the Washington, D.C. metropolitan area, its fourth global site. Headed by Tala Kattan Anastas, our newest Managing Partner, the Virginia office will be the 4th agency office …
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The ‘Fashionable’ Birth of Google Images. 20 years ago, Google saw a large spike in search for a certain image. It was just after the 2000 Grammy Awards, where people were searching for Jennifer Lopez’s green dress. Google at the time was quick to realize that their users wanted to search for images and not just text. This gave the …
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We are thrilled to announce the addition of Ajeej Capital to our roster of web development clients. The engagement with Ajeej is for the provision of a search optimised website using Sandstorm’s own patented technology that integrates the latest in SEO and Social functionalities including schema tagging, AMP, social graphs and more. But what really makes this engagement extra special …
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Since launching the Hummingbird update in 2013, Google has become smarter and more adept at identifying the intent behind users’ search queries. Using Hummingbird, Google can now interpret search queries structured in natural language, allowing users to find relevant web pages simply by phrasing their query as a question. Not only has this improved the quality of Google’s search results, …
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