16
Mar

New Business Win: Etisalat Joins our Client Roster

We’re thrilled to announce that Etisalat appointed Sandstorm Digital FZE as the agency of choice to handle all digital activities for the newly launched hyper local search engine and APP connect.ae. The win came after an extensive pitch process against other agencies in the UAE in which Sandstorm came on top. We’re excited about this news and look forward to …

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11
Mar

Sandstorm is Now Officially AMP Compliant

We’re excited to announce that as of today, the Sandstorm Digital content platform is officially AMP compliant. Over the weekend we’ve added support for the Accelerated Mobile Pages (AMP) Project, which is a Google-led open source initiative that aims to provide mobile optimized content that can load instantly everywhere. As of today, all posts on our website now have dynamically generated …

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10
Feb
geotagging

Geotagging Images for Local Search Ranking

When it comes to SEO, everyone is looking for a tip or tactic that could improve their search ranking. If your competitors are following best practices, optimizing their content, and gaining backlinks, small changes can be enough to secure a prominent position. Local SEO, whether for yourself or a client, is one area where simple tweaks can make all the …

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1
Feb
https browser

8 HTTPS Indexing Tips In Response to Google Announcement

In December Google announced that it would use HTTPS as part of its quality signals for ranking algorithms. Most people made the switch even though Google said it was a minor boost. Now, if you have both HTTP and HTTPS indexed in the search engine, the algorithms will default to HTTPS. Here are some of the rules to consider. Make Sure …

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26
Jan
funnel

Homepage Failing to Convert? Use These 4 Rules to Improve Results

If you’re considering a website redesign or want to generate more leads from your website, it’s important to start with your homepage. Many businesses fail to optimize their homepage for conversions, despite the fact that it’s the doorway to a high proportion of their web traffic. Your homepage is often the first experience potential customers have of your business. This …

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17
Jan
Google My Business

Google Launches New My Business API

Last month Google announced the launch of their Google My Business API which supports brand developers in automating the management of their Google My Business listings via the new API. Manage locations for your business The API allows owners of multiple stores to manage their business locations on Google so that customers can find them, no matter what device they’re using. …

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13
Dec
owned earned paid

The Three Bears of Content Distribution

Once upon a time a young maiden started a career in the world of content marketing and thought that strolling through a meadow with a basket full of SEO tips seemed like the beginning, middle, and end of a beautiful fairytale. Things were simple back in the day – and then reality struck. One day the maiden realized that she …

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30
Nov
behind bars - penalized

What to do if Your Website Has Been Penalized by Google

Google tries to be as vigilant as it can be in weeding out black hat SEO practitioners, which is one of the reasons why they update their algorithm on such a regular basis and also why they will penalize websites caught using black hat tactics, such as keyword stuffing or link farming. Black hat SEO is defined as any tactic …

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13
Nov
Omar Kattan Speaking at Innovation Week in5

Our CSO on Future of Search During UAE Innovation Week

Our CSO, Omar Kattan is hitting the speaking circuit again, this time on 25 November and in support of UAE Innovation Week to discuss the future of Search. Over the last year, the UAE has prioritized innovation mainly to keep its competitive edge in the region and to boost its diversification efforts. We’re proud to have been asked to participate and …

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2
Nov

New Client Win: Sandstorm Signs National Bank of Abu Dhabi

We’re delighted to announce that the National Bank of Abu Dhabi (NBAD) has appointed Sandstorm Digital FZE as their search and content marketing agency of choice. The announcement came in late September after a few months of pitching against other well known agencies in the region. We’re delighted with this news and look forward to working hand in hand with …

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