Strategy

We will help you devise an ROI-based digital strategy that works for your brand and appeals to your audience..

Implementation

Our digital experts will work with your team to implement the strategy and report back on results..

Conversion

We’re not only about traffic generation. Reporting on conversions is our passion. Be it a download or a video view, we will report on it.

Friendly Support

Most importantly, working with our team feels more like having coffee with a good friend who wants the best for you.

Who We Are

We’re a full service enterprise-level digital marketing & advertising agency specializing in the creation of engaging search optimized content marketing campaigns and formulation of measurable and accountable brand communication strategies. We will help your organization drive more traffic, attract more targeted leads, convert prospects and retain happy customers.

Contact Us

Senior Management

Omar KattanManaging Director & CSO+
Omar is Managing Director & CSO at Sandstorm Digital FZE. Omar has over 20 years experience in corporate and branding strategy, marketinRead more
Ahmed IbrahimManaging Partner & COO
Ahmed is Managing Partner and Chief Operations Officer at Sandstorm Digital FZE. Ahmed manages the day to day operations of the agency out oRead more
Tewfic KattanManaging Partner & Head of Paid Media+
Tewfic is managing partner and head of Paid Channels at Sandstorm.  His 15+ years experience spans both traditional and digital marketing wiRead more
Tala AnastasAccount Director+
Tala is Account Director at Sandstorm Digital and manages the PR and branded content marketing partnerships for our regional clients.Read more
Manar SabetSenior Account Manager+
Manar is a Senior Content Planner and Account Manager for some of our high profile clients.  Manar’s experience is wide and varied across maRead more
Karen SelbySenior Copywriter
Karen is Senior Copywriter at Sandstorm Digital FZE. Prior to this she worked for 10 years in Sydney and London for agencies including DDB,Read more
mohamed alazzawyMohamed AlazzawySenior Search Planner+
Mohamed is a Senior Search Planner at Sandstorm Digital FZE working on high profile accounts such as National Bank of Abu Dhabi (NBAD), EtisRead more
Amany MagdySenior Media Planner+
Amany is Senior Media Planner and Influencer Outreach Specialist at Sandstorm Digital ® FZE.  Amany manages the media placement campaigns foRead more

Expertise

Our services are varied across multiple disciplines within the digital sphere including web design and build, app development, SEO, Social Media Marketing, Paid advertising (Search & Social) and much more.

Contact us

SEO
95%

PPC
90%

Social
85%

Development
75%

Our Services

Research & Planning

At the outset of an engagement with us we will research and plan your content marketing campaign. This involves understanding your market, your competitors and your customers.
Contact Us

Content Production & Copywriting

From website copy to video production, we’ve got it all covered.  Our creatives are among the best in the industry.  We also develop web and app properties that look good and enhance your customers’ user journey.
Contact Us

Digital Marketing

Our digital marketing team includes holistic digital specialists as well as search and social marketing experts who will ensure that your content marketing campaigns reach your target  audience and entices them to convert.
Contact Us

Want to find out more about our services?

Contact Us

Our Clients

Our Blog

0

Top 5 Tips for Effective PPC Dayparting

When it comes to marketing, your ROI means everything. It doesn't matter how much time and money you spend on your campaign if the results d
Learn more
blogger0

5 Ways to Repurpose Content & Get More Value From Articles

Creating a constant stream of relevant content for your blog or website can be a difficult process, particularly when writing within a tight
Learn more
0

New Client Win: OSN GO Appoints Sandstorm For SEO

We are delighted to announce the addition of OSN, one of the region's leading cable satellite providers, to our portfolio of regional client
Learn more

New Client Win: Sandstorm Appointed PPC Agency for FedEx Gulf

We are thrilled to have been appointed by FedEX Gulf as their official PPC agency and as part of a broader media pitch.  The engagement kick
Learn more
0

6 Tips For Optimized ROI-Focused Native Ad Campaigns

The best businesses need a strong marketing campaign, and simply running some native ads isn't enough in the quickly expanding digital marke
Learn more
cool motorcycle and helmet (1)0

The Branding Journey: Start with Inbound Marketing to Develop Image

The topmost question on the minds of entrepreneurs is often, "How do I develop a brand image that will speak to my market?" You likely alrea
Learn more

New Client Win – Sandstorm Signs Region’s Leading Payment Gateway

We're thrilled to announce that we've been appointed by Telr.com, the region's premier payment gateway as their SEO agency of choice. The en
Learn more
0

Using Guest Posting to Boost Traffic – 5 Guidelines for Success

An often-repeated truism of SEO and online marketing is that content is king. The higher the quality of your content, the better your site w
Learn more
woman-vlogger0

YouTube’s New Advertising Policy: What it Means for Brands & Content Creators

YouTube has grown up a lot since the video hosting platform was first launched in 2005. Its high-quality streaming and intuitive interface h
Learn more
man relaxing - ppc savings0

5 Simple Ways to Reduce Cost of Your Pay-Per-Click Advertising

Pay-per-click (PPC) advertising is one of the most effective strategies for marketing businesses, building brands and promoting products. Ho
Learn more
0

We’re Hiring – Full Time Arabic Speaking PPC Exec Dubai, UAE

THIS POSITION HAS NOW BEEN FILLED We're looking to hire an Arabic speaking PPC exec as per below... If you fit bill email hr at sandstorm di
Learn more
web designer0

More than Meets the Eye: The Website Design and Development Process

With the ubiquity of the world wide web, it's easy to take for granted the process that goes into designing and developing a brand new websi
Learn more
woman browsing laptop0

5 Essential Elements for Creating Scannable Content

Internet users are bombarded with information, articles, blog posts and marketing material on a daily basis. This information overload has l
Learn more
slow website0

How to Speed Up Your Site’s Load Times

How long does it take your website to load? According to surveys conducted by Akamai and Gomez.com, roughly half of all internet users expec
Learn more
online shopping0

5 Steps to Generating a Compelling Customer Experience

The words "customer experience" are thrown around a lot, often due to its importance. While the quality of your small business's offering st
Learn more
buyer persona template0

Buyer Persona Template: A Blueprint for Your Ideal Customer

Effectively reaching potential buyers through targeted content generation is the cornerstone of inbound marketing. This is most efficient wh
Learn more
rockstar developers0

Attention Rockstar Web Developers: We’re Hiring

We're looking for a rockstar web developer to project manage an exciting new project form the ground up.  If that's you, apply now! Skills:
Learn more
the platform Where brands and influencers meet0

We’re Building Our Very Own Influencer Marketing Platform

In response to our clients' needs in the influencer marketing space, and after exploring many platforms in this space, we're excited to anno
Learn more
website stats - CRO0

5 Conversion Optimization Tips for E-commerce Websites

Conversion optimization is the process of using data and feedback to improve your website, ultimately to increase sales and generate more le
Learn more
Social Media Listening0

6 Reasons Why Your Business Needs Social Media Listening

The amount of data available to online businesses is staggering. In past eras, uncovering the thoughts, feelings, and grievances of leads an
Learn more
0

Content Marketing Rockstar? We’re Hiring!

Full-time job Job Title: Content Planner Are you passionate about content marketing? Are you able to write copy that captures the customer’s
Learn more
Local SEO0

8 Tools and Services for Running Effective Local SEO Campaigns

Whether you run a marketing agency or own a local business, there are many reasons to focus on local SEO. Google has improved its ability to
Learn more
0

16 Tips for Sustainable Lead Generation Success

Marketing teams often feel like they have slammed into a brick wall when it comes to developing lead-generation strategies that are successf
Learn more
Fred Algo0

Google’s Fred Algo: The Sandstorm Low Down sandstormdigital.com

By now you must have heard about the infamous Fred Algo update.  If you haven’t, here’s a quick summary of pertinent facts and our recommend
Learn more
0

The 10 Commandments of Social Media Marketing

Social media marketing remains a powerful tool in the right hands. In the wrong hands, it’s about as useful as a screen door on a submarine.
Learn more
2

Sandstorm Awarded Google Advertising (AdWords) Partner Badge

We’re thrilled to announce that Sandstorm Digital FZE was today awarded the Google Adwords Advertising Partner badge. The Award was provided
Learn more
remarketing0

Digital Advertising: Are you Making the Most Out of Your Budget?

Digital advertising is an exciting field because of the technology and innovation behind it. Yet in spite of the possibilities it offers, it
Learn more
0

5 Landing Page Mistakes You Need to Watch Out For

Landing pages are an essential part of a website. Specifically, they are standalone pages that are made to meet a specific objective. This m
Learn more
Local SEO0

Local SEO Strategies: How to Maximize Your Brand’s Visibility Online

Implementing a local SEO strategy is an essential part of your company’s online marketing plan. In fact, 85 percent of consumers use the int
Learn more
0

Odessa Office Now Open – We’re Hiring!

Due to recent new biz growth we are thrilled to announce the opening of our latest office in Odessa, Ukraine. The office will cater to our E
Learn more
0

New Business Win: Sandstorm Secures Major Retail Client

We are excited to announce that Sandstorm Digital has been appointed by Rivoli Group, one of the region’s top retail groups, to manage the P
Learn more
remarketing0

Stop Stalking Customers with Remarketing Campaigns and Start Targeting

One of the most common concerns that people have about remarketing campaigns is hassling customers by following them around the internet. It
Learn more
0

Beta Launch of Meraas Client Qasr Al Sultan Website

We’re pleased to announce the beta launch of our client Meraas‘ Qasr Al Sultan website. Sandstorm worked behind the scenes to ensure the sit
Learn more
0

5 Reasons Non-optimized Websites May Be Outranking you

It is without a doubt the most frustrating phenomenon for those of you who have put a huge amount of time and effort into optimizing your we
Learn more
0

10 Common AdWords Mistakes that Kill Campaigns

A strategically planned AdWords campaign can drive tons of laser-targeted, high-quality traffic to your website. However, if not done correc
Learn more
man working on computer0

Want to Improve Your SEO Rank? Learn How to Use a Content Silo

As far as search engine optimization is concerned, people often place their content randomly within a website or blog, but this mistake will
Learn more
laptop & coffee0

4 Essential Tips to Improve Your Pay-Per-Click Ad Campaign

Pay-per-click (PPC) advertisements can be highly effective for businesses wanting to bring in more customers, launch a new product or build
Learn more
0

5 Tips to Improve Your Keyword Research

Keyword research can make or break SEO content. Choosing the wrong keywords, or ones that don’t relate to each other, can cause your website
Learn more
xmas20160

As Another Blockbuster Year Comes to A Close…

As we close 2016, and reflecting back on a blockbuster year for Sandstorm Digital ® FZE with a number of high profile new business wins and
Learn more
0

4 Ways To Increase Click-Through Rates In Online Search Results

Tracking the click-through rates of search engine listings is something that should be a part of every SEO campaign. While click-through rat
Learn more
kite beach website0

Launch of Meraas Kite Beach Website

We’re pleased to announce the beta launch of our client Meraas‘ Kite Beach website. Sandstorm worked behind the scenes to ensure the site is
Learn more
0

4 Essential Tips for Creating Scannable Blog Posts and Web Content

Writing content and blog posts for the Internet is a difficult task, as readers have a short attention span and become easily bored or overw
Learn more
youtube seo0

YouTube SEO Basics: Titles, Descriptions and Tags

Although most people never stop to think about it, YouTube is one of the largest search engines in the world, providing millions upon millio
Learn more
10 How to Use Google's Penguin 4.0 Algorithm to Your Advantage0

How to Use Google’s Penguin 4.0 Algorithm to Your Advantage

Google’s newest search algorithm, Penguin 4.0, had SEO professionals talking, panicking, and speculating when it went live on September 23.
Learn more
outlet village website1

Client News: Launch of Meraas’ The Outlet Village

We’re excited to announce the successful launch of our client  Meraas’ The Outlet Village in Jabal Ali, Dubai as well as the website which w
Learn more
omar kattan sandstorm0

Extreme Consumers: Who They Are & Why You Ought to Love Them

Companies generally want to develop products or services that have a high demand, as this approach improves the odds of significant sales. S
Learn more
Thumbs Up0

Using 5 Star Reviews to Improve Local SEO

Local advertising has now progressed far beyond the Yellow Pages advertising of years past. If your website isn’t bringing in new customers
Learn more
customer personas0

Creating Customer Personas to Focus Content Marketing Efforts

Creating great content that provides customers with real value through entertainment or education is the key to successful content marketing
Learn more
man megaphone1

5 Under-the-Radar Influencer Marketing Platforms We’ve Explored

If you are hoping to build a substantial social media following for your company (and skyrocket sales), paying attention to what is happenin
Learn more
0

Brief Guide: Profitable SME PPC Campaign Landing Pages

One of the elements of a Google AdWords campaign is a link to a web page that visitors first arrive at after clicking on your ad. This is ca
Learn more
0

How to use Facebook Lead Ads to Supercharge Your Social Media Marketing

If you are struggling to populate your email marketing list, or sales are flatlining, lead generation is a must, and Facebook is one of the
Learn more
1

Why You Should Include Influential Social Media Users in Your PR Strategy

Marketers have plenty of options when it comes to reaching out to potential customers, but for most brands, social media has become one of t
Learn more
0

3 Effective Ways to Build Your Mailing List Quickly

Every marketer would like to be able to boast about having the largest mailing list of any business in the industry. After all, having a siz
Learn more
0

ASO: 5 Tools for App Store Optimization Success

The mobile sector is a hotbed of activity for savvy entrepreneurs. From ecommerce ventures to on-demand services, if you're not on mobile yo
Learn more
0

Sandstorm Signs Leading Regional Auto Trading Portal

We’re thrilled to announce that we have officially signed Saudi Arabia’s leading automotive trading portal as a client. As of June first, Sa
Learn more
0

Are You Using Google Smart Lists in Your Business?

Business owners are always looking for ways to simplify or supplement their advertising campaigns. Scaling an online business requires multi
Learn more
0

Sandstorm Signs Global Forex Client

We’re excited to announce the signing of an amazing new award-winning client and leader in the Forex Trading field; ThinkForex. The mandate
Learn more
1

How to Use Google Keyword Planner To Boost Your SEO

Google Keyword Planner is essential for ensuring your website ranks as high as possible in Google's search engine results. It offers an arra
Learn more
0

5 Tips for Creating Irresistible Calls to Action

The call to action (CTA) is the single most important element of any lead capture page or any other kind of promotional content. If your lan
Learn more
0

How to Create Marketing Funnels for Skeptical Buyers

Finding new customers is one of the trickiest parts of running an online business. One of the most common, and also easiest, methods is to t
Learn more
1

New Client Win: Sandstorm Adds Merass to its Portfolio

We're excited to announce that Sandstorm Digital has added Meraas to its portfolio of clients. The engagement will see us working closely wi
Learn more
0

Google’s 3rd Most Important Ranking Factor & Why You Should Care

Towards the end of last year, and during UAE Innovation Week, I presented about the future of search. One of the areas I covered was Google'
Learn more
0

5 Easy Steps to Creating a Content Marketing Editorial Calendar

As unexciting as the task may seem, creating a content marketing editorial calendar is one of the best things you can do for your marketing
Learn more
0

New Business Win: Etisalat Joins our Client Roster

We're thrilled to announce that Etisalat appointed Sandstorm Digital FZE as the agency of choice to handle all digital activities for the ne
Learn more
0

Sandstorm is Now Officially AMP Compliant

We’re excited to announce that as of today, the Sandstorm Digital content platform is officially AMP compliant. Over the weekend we’ve added
Learn more
geotagging0

Geotagging Images for Local Search Ranking

When it comes to SEO, everyone is looking for a tip or tactic that could improve their search ranking. If your competitors are following bes
Learn more
https browser0

8 HTTPS Indexing Tips In Response to Google Announcement

In December Google announced that it would use HTTPS as part of its quality signals for ranking algorithms. Most people made the switch even
Learn more
funnel0

Homepage Failing to Convert? Use These 4 Rules to Improve Results

If you're considering a website redesign or want to generate more leads from your website, it's important to start with your homepage. Many
Learn more
Google My Business0

Google Launches New My Business API

Last month Google announced the launch of their Google My Business API which supports brand developers in automating the management of their
Learn more
owned earned paid0

The Three Bears of Content Distribution

Once upon a time a young maiden started a career in the world of content marketing and thought that strolling through a meadow with a basket
Learn more
behind bars - penalized0

What to do if Your Website Has Been Penalized by Google

Google tries to be as vigilant as it can be in weeding out black hat SEO practitioners, which is one of the reasons why they update their al
Learn more
Omar Kattan Speaking at Innovation Week in50

Our CSO on Future of Search During UAE Innovation Week

Our CSO, Omar Kattan is hitting the speaking circuit again, this time on 25 November and in support of UAE Innovation Week to discuss the fu
Learn more
0

New Client Win: Sandstorm Signs National Bank of Abu Dhabi

We’re delighted to announce that the National Bank of Abu Dhabi (NBAD) has appointed Sandstorm Digital FZE as their search and content marke
Learn more
content calendar - man pen0

10 Steps to Putting Together a Content Creation Calendar

Any company embarking on building and growing its digital brand needs to have a content creation calendar. After all, success is no longer a
Learn more
leadership0

Our CSO Awarded Asia’s Most Influential Digital Marketer

Last week, during the prestigious annual Asian Leadership Awards, our MD & CSO was bestowed with "Asia's Most Influential Media Professi
Learn more
Man and structured data0

Does Your Website Need Structured Data?

No one outside of Google really knows how the super search engine decides how to rank websites, but every now and again, the real world is g
Learn more
crystal ball0

5 Predictive Analytics Startups We Will Be Testing

Data analysis for lead generation. Mining data to better understand consumer purchasing patterns. Filtering retail data to power marketing a
Learn more
0

5 SEO Techniques that Are More Important than Keywords

As the search engines get cleverer, SEO continues to evolve to such an extent that the best practices today are often very different from th
Learn more
analytics0

How We Track Content Marketing Performance

Most businesses already understand the importance of content marketing as a way to raise brand awareness, enhance search engine visibility,
Learn more
google hummingbird0

What Hummingbird Means to Your Website Content

Back in August 2013, Google unleashed the most comprehensive change to its search algorithm to date. Google calls the update Hummingbird bec
Learn more
family computer confused0

5 Tips for Optimizing e-Forms for Increased Conversion

In the field of conversion rate optimization, or CRO, web forms are one of the most important factors to pay attention to. That is because t
Learn more
email automation0

Lead Management Automation: Right Email @ Right Time

A potential consumer, or lead, has shown interest in your product or service, and you have received an email address. How do you maximize yo
Learn more
inbound0

4 Content Mistakes That Derail Inbound Marketing Efforts

Inbound marketing is a good strategy that yields results over a period of time. Content plays a central role in your inbound marketing effor
Learn more
0

Google Evolution: How SEO Algorithms Keep up with the Times

As organisms strive to survive in this changing world, the constant forces that assail them from the environment make all living creatures a
Learn more
office email newsletter0

12 Tips to Getting the Most Out of Your Email Newsletter

One of the most effective forms of email marketing is the newsletter. It's a way of providing subscribers with an in-depth look at your busi
Learn more
email marketing0

8 Email Marketing Tips for a Higher Conversion Rate

Despite the popularity of social media, email marketing is still the most effective way to communicate directly with your audience. Email op
Learn more
twitter-google-deal0

Twitter Google Deal: What Businesses Need to Know

If you’re a business owner, it’s important to understand the changes coming to Twitter, as well as how they can potentially impact your busi
Learn more
influencer1

Influencer Marketing Primer: The Whats and the Hows

It can be hard for businesses or brands to build a personal relationship with an audience, because relationships usually happen between peop
Learn more
android0

Google App Indexing: A Guide to Better Android App Search Visibility

Google introduced apps into its search results recently. This means that mobile app developers can now create searchable content within thei
Learn more
apps0

8 Steps To Your First DIY iPhone App

At Sandstorm Digital, we love building apps for our clients. Given the explosion in app development, and especially in Dubai which accounts
Learn more
app-store-optimization0

Mobile App Store Optimization: A Guide to Better Ranking

Mobile apps are changing the way UAE does business online. More users continue to gravitate towards mobile devices for shopping, reading, an
Learn more
man buying online0

12 Ways to Optimize an eCommerce Site for SEO

According to Dubai Chamber statistics based on PayPal data, the size of the UAE #ecommerce market is expected to reach US$5.1 billion by the
Learn more
man writing roundup article0

How to Build Authority and Backlinks with a Roundup Article

Every business owner is trying to gain some visibility for their product or service, but it is easy to go unnoticed in the online world. Wit
Learn more
0

A Beginner’s Guide to Remarketing

If you have spent even a little time online, there have probably been times when you thought you were being stalked. Not by the government o
Learn more
analytics-graph0

Conversion Optimization Through Google Analytics

Google Analytics provides a wealth of data for those looking to optimize their conversion, whether a webmaster is interested in very basic s
Learn more
0

Review: Periscope vs Meerkat – The Battle for Live Streaming

In a world of smart devices, the applications you use define your experience. Users are constantly on the lookout for the best app to share
Learn more
disavow0

An Introduction to Google’s Disavow Tool

Released in October, 2013, Google's Disavow Tool is designed to allow webmasters to tell Google to disregard certain links to their websites
Learn more
URL Browser0

10 Tips for Structuring Your Website’s URLs

Although the search engine crawlers are getting more sophisticated every year, it is still not quite true that they can make sense of any UR
Learn more
0

Five Common Content Marketing Mistakes

Nearly every content marketer has experienced this frustration: You’ve planned your strategy, done all the necessary research and created in
Learn more
penalty0

Understanding Google’s Thin Content Penalty

  As the world's largest search engine continues to crack down on spam, many marketers have seen a considerable drop in their profits i
Learn more
graph on laptop0

5 Social Media Content KPIs Your Should Measure Today

Key performance indicators, return on investment, metrics, and analytics..., everyone who is anyone on social media can't stop talking about
Learn more
seo 101 workshop sandstorm omar kattan0

SEO 101 Workshop – News Publishing Sector – Dubai

One of the important hubs for the news publishing sector in the Middle East and Gulf region is Dubai. Actually, many of these regional offic
Learn more
adwords ad copywiter0

How to Write AdWords Copy that Works

Google AdWords is one of the most popular pay-per-click (PPC) advertising platforms in the world, and millions of websites use its publisher
Learn more
startup homepage computer0

Secrets of a Home Page: 10 Second Lead Generation

You meet new people almost every day. And every single time, within the first ten seconds of meeting that new person, you will generate a ge
Learn more
woman with camera0

6 Best Practices for Image Optimization Success

Image optimization is challenging because search engines have no ability to comprehend an image by itself. Instead, content creators must be
Learn more
businessman with santa hat and megaphone0

Integrate SMM & PPC to Augment Sales this Holiday Season

As the web continues to become more social, the worlds of traditional paid online advertising and "free" social media marketing are becoming
Learn more
digital people0

5 Must-Discover Audience Analytics Tools for Buyer Persona Sleuths

Are you responsible for digging up details on buyer personas for your company's content marketing team? Are you on the hunt for tools that c
Learn more
thumbs up0

Marketing Prediction for 2015: Permission Marketing

In the Gold Rush days of online marketing (about 10 years ago), permission-based marketing meant a confirmed opt-in to the email newsletter.
Learn more
0

Meet the Sandstorm Team – Nov 16 – in Dubai

If you're in Dubai on November 16th and want to meet our team / attend a free social media strategy workshop, get in touch via the form in t
Learn more
0

Sandstorm Signs Forex Client

We’re delighted to announce that Sandstorm Digital was recently appointed by City Index as the content marketing agency of choice for the Mi
Learn more
algo keywords0

Why the Best Keyword Strategies Have Nothing to Do with Search Engine Algorithms

How often would you say a search engine makes changes to its algorithm in a year? If you guessed a number between 10 and 100, you are way of
Learn more
0

Announcement: New Client Win – Souqalmal.com

We're excited to announce our latest client win: Souqalmal.com. Sandstorm Digital was awarded the contract to manage the SEO and content mar
Learn more

Contact Us